Top 5 Social Apps on Android in Tunisia Q2 2023

Throughout the second quarter of 2023, the top five social apps on the Android platform in Tunisia demonstrated a range of performance trends in terms of weekly downloads, revenue, and active users. Below, we delve into the specifics for each app.

TikTok experienced a consistent rise in weekly revenue, which started at approximately $1.3K at the end of March and peaked at $1.5K by the end of June. Weekly downloads fluctuated, with a notable peak of 50.6K in the week of May 29. The weekly active users also showed a positive trend, growing from around 1.4M to nearly 1.5M by the end of the quarter.

Facebook Lite maintained stable weekly downloads, starting at 31.7K in late March and reaching 47.6K in the week of June 5. The app's weekly active users hovered around 1.5M throughout the quarter, with slight variations peaking at 1.6M in late May.

Instagram showed a varying trend in weekly downloads, with a peak of 50.6K in mid-April and a low of 29.5K in mid-June. Revenue remained minimal, with occasional spikes such as $25 in the week of June 5. Weekly active users for Instagram remained robust, increasing from 1.8M to about 1.9M by the end of June.

Facebook had a steady rise in weekly downloads, culminating in 44.1K in early June. Revenue for Facebook was minimal but saw occasional increases, peaking at $145 in late April. The active user base was the highest among the apps, consistently around 3.8M to 4M throughout the quarter.

TikTok Lite - Save Data saw a notable increase in weekly downloads, especially in June, with a peak of 48.2K in the first week of June. The app's active user base showed growth from around 411K to over 483K by early June.

These insights are based on data from Sensor Tower, where more detailed analytics can be accessed for further information.